SEATTLE, February 20, 2025 – Highspot, the highest customer-rated GTM enablement platform, today launched a new Slack integration available now on Slack Marketplace. Joint customers can now access Highspot Copilot and its advanced AI features, such as instant answers, content sharing, and buyer engagement insights directly in Slack. The combination of Highspot AI with Slack’s industry-leading collaboration tools helps sellers increase buyer engagement and sales team productivity to win more deals.
Today’s introduction of Highspot Copilot into the existing Highspot Slack integration opens up many more possibilities to optimize your GTM initiatives. Teams can now search, find, and share content more quickly and easily with colleagues and buyers through Slack channels and Canvases. With the latest AI from Highspot, sales data and analytics on content engagement are seamlessly integrated into Slack. This provides accurate, data-backed insights to help guide and progress your deals.
Slack and Highspot customers can quickly access a Highspot Copilot chatbot with a single click to ask sales, marketing, and product-related questions. Highspot will gather data and content from all available resources to provide answers, including links to top-rated content and source data. When you’ve found the answer you’re looking for, you can easily share with colleagues and buyers by adding the content to new or existing threads from the AI chatbot. Also, your chat history is maintained, allowing you to continue the conversation based on previous prompts and outputs.
These innovations demonstrate continued investment and close partnership with Slack and the broader Salesforce ecosystem. Slack and Highspot continue to build workflow enhancements to streamline communication and collaboration across teams. Additional benefits to Slack and Highspot customers include:
- Search Highspot within a conversation – Slack users can find Highspot content in seconds to share with colleagues and keep the conversation moving.
- Seamlessly share content with context – With a single click, you can post any content to a Slack channel or in a direct message. Also, key content metadata, including title, description, rating, and thumbnail, is provided directly within Slack.
- Activity notifications – All Highspot activity, including content opens, views, and downloads, is available to both sellers and content owners across devices. Sales teams can leverage engagement data to better prepare for customer meetings and gain insight into what content is resonating.
Already a Highspot user? Log in and start using the new Slack integration today.
