EN (UK)
  • English (US)
  • English (UK)
  • English (AU)
  • Deutsch
  • Français
    • Contact Sign In
    Request Demo

    Chief Sales Officers: Planning Assumptions 2021

    According to the Forrester | SiriusDecisions Research Brief Chief Sales Officers: Planning Assumptions 2021, and due to shifting buyer needs and continued economic uncertainty, sales leaders should focus on the following actions in 2021:

    1. Gaining a competitive advantage with data and technology
    2. Rebalancing sales structure and talent
    3. Modernising prospecting and lead generation
    4. Scaling e-commerce
    5. Building a next-generation partner ecosystem

    Download the Forrester | SiriusDecisions research brief and set your sales teams up for success in 2021!

    chief sales officers: planning assumptions 2021

    Related Resources

    Transform Your Marketing with AI-Powered Content
    Marketing
    Transform Your Marketing with AI-Powered Content
    Learn how to use AI to ensure your marketing team delivers consistent messaging, leverages actionable data, and optimises content for revenue impact.
    The Revenue Impact Realities of a Siloed Sales Tech Stack
    Enablement Strategy
    The Revenue Impact Realities of a Siloed Sales Tech Stack
    Learn the costs of disconnected tools and how consolidating your sales enablement systems can streamline workflows and boost sales productivity.
    The Science Behind a Predictable Sales Process
    Enablement Strategy
    The Science Behind a Predictable Sales Process
    Align reps to a standardised sales process; you'll see the impact on your win rates. It's cause and effect — and it's readily achievable.