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    Sales Enablement Resources, Guides, and Templates

    Looking to optimize your sales enablement strategy? Explore our top sales enablement tools, whitepapers, and tips to learn what sales enablement leaders, marketing teams, and sales teams are doing to build winning, repeatable sales processes that boost win rates.

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    2023 Sales Enablement Analytics Report
    Enablement Strategy
    2023 Sales Enablement Analytics Report
    Discover the top sales enablement metrics and KPIs to track in 2023 with the Sales Enablement Analytics Report.
    Webinar: The Modern SKO, How to Design an Innovative Sales Kickoff
    Enablement Strategy
    Webinar: The Modern SKO, How to Design an Innovative Sales Kickoff
    Hear how sales enablement experts plan, run and engage sales reps during sales kickoff.
    Episode 15: Aligning Enablement Strategy with Revenue Goals
    Enablement Strategy
    Episode 15: Aligning Enablement Strategy with Revenue Goals
    Kelly Lewis shares insights on how to build an effective enablement strategy that will actually drive results and align with revenue goals.
    Episode 14: Building an Effective Enablement Strategy
    Enablement Strategy
    Episode 14: Building an Effective Enablement Strategy
    Dana Klein shares insights on how he uses Highspot to build an effective enablement strategy, especially in the financial services industry.
    Sales Plays Success Kit: Tips, Examples, & Templates
    Sales Plays
    Sales Plays Success Kit: Tips, Examples, & Templates
    Discover why sales plays are critical for sales enablement and improving sales productivity.
    Episode 13: Measuring Enablement’s ROI
    Enablement Strategy
    Episode 13: Measuring Enablement’s ROI
    Stacey Justice shares advice on the importance of measuring sales enablement's ROI and ultimately why sales enablement is mission-critical.
    Sales Enablement Maturity Report 2022
    Enablement Strategy
    Sales Enablement Maturity Report 2022
    Find out how sales enablement teams have matured over the last year to improve sales effectiveness, sales performance, and sales productivity.
    Episode 12: Proving the Business Value of Sales Enablement
    Enablement Strategy
    Episode 12: Proving the Business Value of Sales Enablement
    Jarod Greene, the Vice President of Product Marketing at Highspot, shares insights on proving the business value of sales enablement.
    Webinar: How to Energize Reps with a 2023 Sales Kickoff
    Sales Strategy
    Webinar: How to Energize Reps with a 2023 Sales Kickoff
    View this on-demand webinar with RAIN Group & Flight Center Travel Group to learn more about how to approach SKO this year.
    Episode 11: Understanding the Science of Behavior Change
    Sales Coaching
    Episode 11: Understanding the Science of Behavior Change
    Mary Rose Debor shares advice on understanding the science of behavior change, including tailoring training to adult learners, how management can lean in to drive lasting behavior change, and more.
    Episode 10: Best Practices to Reinforce Behavior Change
    Enablement Strategy
    Episode 10: Best Practices to Reinforce Behavior Change
    Annie Lizenbergs shares best practices for reinforcing behavior change including adapting to business changes, training leadership, and more.
    The Forrester Wave™: Sales Content Solutions, Q4 2022
    Enablement Strategy
    The Forrester Wave™: Sales Content Solutions, Q4 2022
    Learn why Highspot received high scores among 8 criteria, including analytics and insights, product vision, market approach, and performance.
    Episode 9: Beginning Your Maturity Journey
    Enablement Strategy
    Episode 9: Beginning Your Maturity Journey
    Nav Nicholson shares advice on how to mature enablement strategies, including aligning with company goals and more.
    Webinar: Unlock Sales Productivity with a Winning Enablement Plan
    Sales Strategy
    Webinar: Unlock Sales Productivity with a Winning Enablement Plan
    View this on-demand webinar to learn how to strategize for the known downturn and unknown, where to invest – and where not to, and what sales enablement teams are doing now to excel in 2023.
    Episode 8: The Evolution of Enablement Maturity
    Enablement Strategy
    Episode 8: The Evolution of Enablement Maturity
    Haley Katsman shares advice on how teams can develop an enablement maturity roadmap, the importance of having a proactive mindset, and more.

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