How to Overcome Top Marketing Challenges and Prove ROI

To help us better understand the marketing impacts of the pandemic, we sent out a survey to marketers with the goal of uncovering their biggest challenges over the last year. We turned our findings into a report that also offers tips to navigate these challenges.

In this report, you will learn:

  • The top 3 challenges for marketers across content, demand, and product functions
  • Why the most effective kinds of content were webinars, case studies, and customer testimonials
  • How to prove your marketing ROI with these tried and true best practices

Download the report for best practices on how to overcome your marketing challenges and prove marketing ROI.

Related Resources

Episode 98: Fostering Collaboration to Enhance Buyer Engagement
Enablement Strategy
Episode 98: Fostering Collaboration to Enhance Buyer Engagement
Jason Larioni, Manager of Business Development at Pie Insurance, shares on fostering collaboration.
Guide: Highspot for Go-to-Market Teams
Enablement Strategy
Guide: Highspot for Go-to-Market Teams
Discover a unified enablement approach that enhances productivity, aligns teams, and drives predictable growth across sales, marketing, and revenue operations.
Episode 97: Elevating Sales Training With a Unified Platform
Sales Training
Episode 97: Elevating Sales Training With a Unified Platform
Amanda Steiner, director of sales enablement and training at McKesson, shares on how to elevate sales training.