Sales Enablement for Healthcare and Life Sciences
Ensure compliant content. Enhance the buyer experience. Empower sellers.
Trusted by Leading Healthcare and Life Sciences Companies
Deliver Customer-Centric Experiences With Confidence
How can you empower sellers to deliver a personalized buying experience while ensuring compliance with the latest regulations? With Highspot, you can put on-brand, approved marketing materials at your sellers’ fingertips, and equip them with the tools and skills necessary to earn your customers’ trust, expand relationships, and grow revenue.
Compliant Content Every Time
Greater Sales Effectiveness
Personalized Buying Experiences
Confidently Equip Sales Reps With Compliant Content
Trust should be at the center of your customer’s buying experience. So it’s critical that your salesforce only have access to the most compliant, accurate, up-to date messaging. Highspot’s content governance capabilities create a single-source of truth your reps can rely on, whether they’re engaging buyers in-person or online.
- Quickly create content approval workflows for audit trails
- Control access by team, role, or individual
- Streamline content discovery with AI-driven search, including personalized, promoted, and recommended content
- Provide real-time insights on content usage and adoption to guide marketing teams
Create Better Sales Training, Onboarding, and Coaching
Whether it’s updated brand messaging, new product offerings, or skills there’s always more to train your sales reps on. With Highspot’s sales enablement platform, you can ensure enablement teams and sales managers are equipped to onboard, train, and coach reps, preparing them to handle every selling scenario with confidence.
- Rapidly author lessons and courses with pre-built templates or a drag-and-drop builder
- Create personalized, self-paced courses with Learning Paths and Certifications
- Reinforce knowledge by embedding sales training in sales playbooks and plays
- Identify skills gaps with learning insights and analytics
Engage Buyers With Data-driven, Personalized Experiences
Modern healthcare and life sciences sales enablement solutions should streamline sales processes and help your customer-facing teams stand out from the crowd. With Highspot, you can deliver modern digital experiences that spark more than a little magic.
- Wow buyers and accelerate sales with digital sales rooms, bringing consistency to your online and offline initiatives
- Quickly customize content for every deal
- Auto-relate every engagement to your CRM records for insights on what’s driving revenue
- Track real-time buyer activity for personalized follow-up
- Integrate with revenue intelligence solutions, sales engagement platforms, and your CRM in one click
Foundational Capabilities to Elevate and Automate Your Sales Workflows
AI-Driven Guidance and Insights
Provide sellers with targeted content guidance, and training at the moment of action, measure the influence of engagement, and understand what’s driving success.
Actionable Analytics
Get a clear line of sight into rep adoption, go-to-market performance, and buyer engagement so you can identify what’s working and quickly take action to optimize execution.
Seamless Integrations
Extend the value of your tech stack and bring sales enablement directly into your reps’ existing workflow, with Highspot’s ecosystem of 100+ integrations.
Security and Compliance
Safeguard your content and data with enterprise-level platform security. Personalized settings let you control asset sharing, and features for compliance ensure you’re keeping up with regulatory and industry standards.
Modernizing Sales Enablement Across the Healthcare and Life Sciences Industry
Whether you’re selling the latest in medical technology or pharmaceuticals, Highspot provides an innovative and impactful system to drive productivity and increase revenue across your sales teams.
Medical Devices
Help your sales teams have high-impact conversations with healthcare providers, hospital administrators, and payers.
Biotechnology
Empower sales reps to lead biotech conversations with data-driven content across multiple channels.
Pharmaceuticals
Help pharma sales reps close deals and nurture contacts using the right content for each interaction.
Health Insurance
Equip agents and brokers with compliant content and training to drive brand consistency and clear communication of policy benefits.